When Did Sales Overshadow Traditions?

Marlem Reyes, Reporter

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Now that Halloween is behind us, it’s time to start thinking of turkey, stuffing, and giving thanks, right?

Wrong. Christmas decor and gifts are present in every chain store across America before Thanksgiving plans are even formulated. The “Christmas Creep” has slowly taken November over and in some cases, Halloween.

The “Christmas Creep” is a merchandising phenomenon in which stores introduce Christmas themed merchandise before the traditional start of holiday shopping- the day after Thanksgiving.

Christmas decor is on sale at many big chain stores before October 31. For anyone who visits large stores such as Walmart and Target, walk in mid October and you can see an inflatable Santa, snowmen, and reindeer propped up in the same aisle as ghosts and witches.

With all those shiny bows, twinkling lights, tree displays, wrapping paper, cute ornaments, and Santa hats, it’s difficult not to be enthusiastic about holiday celebrations. That is until you realize it’s the beginning of November and your family hasn’t even bought a turkey yet.

Our consumerist culture has gently pushed a day of being grateful aside.

Christmas decorations are rolled out sooner and sooner each year. Black Friday, the infamous discount day, isn’t a single day event anymore. This year, Target and Walmart have announced their opening times will be at 6 p.m Thanksgiving Day.

What a convenience.

There’s no need to stick around with the family after we gorge ourselves with a traditional feast. Skip over the family bonding and head straight to buying unnecessary things. That is only if you can get Thanksgiving dinner and clean-up in before 6 p.m.

As a person who loves mashed potatoes, gravy, turkey and stuffing, rushing through Thanksgiving dinner is simply upsetting.

By beginning the Christmas season on or before November, retailers may think they’re simply beating their competitors by offering holiday goods sooner than the next store. In reality, they’re successfully overshadowing Thanksgiving.

Consumers need to remember the true Thanksgiving values and take some time to reflect what is most important, items 15% off or a family dinner dedicated to our blessings. Let’s put the holiday havoc on hold until all turkey leftovers are in the fridge.

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When Did Sales Overshadow Traditions?